PM’s 15 point programme is an embodiment of government’s commitment towards the equitable development of religious minorities: Er Pinchok Tashi
Padum(Zanskar)- The Central Bureau of Communication, Ministry of Information and Broadcasting Government of India on Thursday organised an Integrated Communication and Outreach Program(ICOP) in Ladakh region for awareness on the Prime Minister’s 15 point programme for minorities under the aegis of Azadi Ka Amrit Mahotsav (AKAM). The programme was organized by CBC’s Field Office Anantnag at Government Higher Secondary School,Padum in Zanskar at an altitude of 12,000 feet.
It was first such type of an outreach programme in decades to be organised by the bureau in the region. The programme was part of a series of awareness programmes being organised in the Ladakh region during the month of October meant for mass awareness about various schemes and welfare measures being implemented throughout the country under the Prime Minister’s 15 Point Programme for the welfare of religious minorities. Apart from this, information about the objectives and vision of the Azadi Ka Amrit Mahotsav was also provided to participants which included the new initiatives of Swaraj Television Series and Azadi Quest Mobile Games. The information about these initiatives was provided by means of standees, printed Information Education and Communication (IEC) material, pamphlets, brochures,c group discussions, face to face communication as well as using traditional performing arts.
Executive Councillor, Ladakh Autonomous Hill Development Council(LAHDC),Kargil, Er. Punchok Tashi was the chief guest on the occasion. In his presidential address Tashi appreciated CBC, Regional Office, Jammu for reaching out to the people of Zanskar and organizing awareness programme in the remote region. He congratulated the team of CBC for braving harsh weather and rough terrain in order to take the message of development to the people at the grassroots level.
He said that the PM’s 15 Point Programme represents the government’s commitment towards the development of religious minorities and impressed upon the stakeholders to ensure timely implementation of schemes under the programme for equitable development of Zanskar sub division and Ladakh.
While appealing the youth to be the torch bearers of the national progress he said that we need to know and celebrate our glorious past and work towards the development of Aatm Nirbhar Bharat. He further added that it is our national duty to follow the ideals of our freedom fighters.
Ghulam Abass, Joint Director, CBC, J&K and Ladakh region in his address said that CBC has taken the initiative to reach out to the people Zanskar in order to empower them with the information on various developmental initiatives undertaken by the government. He made special mention of Ayushman Bharat and Poshan Abhiyan terming these flagship schemes as ground-breaking in achieving a prosperous India. Abass said that PM’s 15 point programme envisages an India where every citizen shares the benefits of the national development and lives in harmony with other fellow citizens.
In his introductory remarks Shahid Mohammad Lone, Field Publicity Officer, CBC Anantnag and Leh presented an overview of the mandate and activities of the CBC in Jammu & Kashmir and Ladakh regions. He provided a detailed insight into the different schemes being implemented across different sectors by various ministries under the PM’s 15 Point Programme. He impressed upon the youth especially students to take advantage of various scholarships and skill development courses offered under the overarching programme.
The programme was also attended by Block Development Council, Chairperson Stanzin Sandop, Block Development Officer, Zanskar Tsewang Rigzen, In-charge Tehsildar Zanskar, Talib Hussian, Senior Medical Officer, Dr. Nawang Chosdol, prominent citizens and representatives of various religious bodies.
A stall of health department was setup at the venue wherein free medicines and COVID-19 vaccination was provided. Theme based cultural programmes were also presented by cultural parties sending across messages about various welfare schemes as well as highlighting the amazing culture of Zanskar. Students took part in an open quiz, the winners of which were felicitated at the end of the program.
A similar programme was organized by CBC at Khaltsi in Leh district earlier this week two more will be organized in Sankoo and Kargil in the next two weeks by CBC.
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